Hitting the Road

“The field managers can prepare for meetings with dealers while they are traveling —from motels, rest stops, fast-food restaurants—and then cruise into meetings armed with only their Latitude laptops, but with infinitely more information than ever at their disposal”

— Jim DiMarzio, CIO, Mazda North American Operations.

Mazda needed to get their field managers connected to consolidated, real-time sources of dealer performance data.

Dell^TM  Latitude^TM  D620 laptops with Intel^®  Core2 Duo processors and embedded mobile broadband1; Dell Custom Factory Integration (CFI) services.

Real-time access to sales data from virtually anywhere; Increased number of dealer visits; Less learning time for new field managers.