• New solutions optimized for applications and workloads from branch office to scale-out data center
  • “Private Cloud in a Box,” the PowerEdge VRTX eliminates the complexity, cost and sprawl of disparate IT devices and multiple management tools
  • Dell updates Active Infrastructure portfolio; reduces time provisioning new workloads by approximately 99 percent.1

Dell today announced further differentiation to its converged infrastructure portfolio to help customers of all sizes address a common set of challenges related to the complexity, inefficiency and rigidity in current IT infrastructure. The new solutions can be tailored for specific application and workload use cases, and today, Dell is bringing enterprise-class converged technology to a whole new set of customers: branch office companies and the small and medium business market.

Dell is on the forefront of helping a broad range of customers with an array of converged and pre-integrated solutions, each designed to address these different customers’ common needs for simplicity and agility. In fact, a recent IDC forecast2 reveals that spending on converged systems will grow at a compound annual rate of more than 54 percent over the 2011-2016 forecast period, driven by the cost advantages and efficiency related to operations and management of IT, simplification of vendor engagement, and faster time to productivity with IT system updates.

“Dell’s customer-inspired innovation is driven by our deep understanding of the business realities impacting customers’ today, and interpreting those trends through delivery of modern IT architectures conceived and engineered for the needs of different businesses – one size does not fit all,” said KT Ong, general manager, Commercial Business, Dell Malaysia. “With the new solutions we have unveiled today, Dell is demonstrating its differentiated approach to solution development for customers of all sizes – from the small office of five people to large enterprise datacenters.” 

Office-scale:  Dell PowerEdge VRTX

To date, workload and application-centric IT infrastructure has been engineered for large enterprises, and does not address the needs of quickly growing remote/branch office (ROBO) or small-to-medium business (SMB) customers. According to research commissioned in 2013 by Dell and Intel, U.S. small businesses and startups are more optimistic and planning to grow their companies in the near future and consider access to technology as key to successful growth. Despite this anticipated growth, most businesses surveyed say technology supports day-to-day operations, while only a moderate percentage view technology as a strategic asset. However, the technology solutions often used by these customers – particularly within healthcare, retail and banking industries – and channel partners lack the flexibility, scalability, and ease of management necessary to grow efficiently and compete with larger organizations.

Dell’s heritage is built on delivering IT solutions that scale to customers of all sizes. Following that customer focus, Dell introduces PowerEdge VRTX, a Private Cloud in a Box and the first converged IT solution designed specifically for remote and small office environments, with enterprise-class capabilities in a desk-side, space-saving design. Dell PowerEdge VRTX enables customers and partners to: 

  • Experience greater simplicity: With servers, storage, networking and management converged into a single compact chassis, PowerEdge VRTX uses up to 86 percent fewer cables and can save customers time, compared to installing individual task-specific systems. In addition, it can eliminate the complexity, cost and sprawl of disparate external devices and multiple management tools.
  • Realize improved efficiency: Experience enhanced productivity with updates to Dell OpenManage Essentials for PowerEdge VRTX which include comprehensive, remote, agent-free systems management capabilities with a new geographical view of distributed IT assets that can help save time and reduce potential for error. Bundled with each PowerEdge VRTX system is Dell’s Chassis Management Controller (CMC) embedded console, for unified and streamlined control over server, storage and networking components.
  • Achieve greater value with a pre-configured solution: Dell PowerEdge VRTX addresses a need among channel partners for pre-configured, advanced business solutions that can be enhanced with software and services important to customers in vertical industries.

“Dell PowerEdge VRTX brings datacenter performance and capabilities to the office environment, addressing the unique needs of customers operating remote or branch office environments. PowerEdge VRTX is an excellent example of Dell building innovative converged infrastructure solutions around Intel datacenter building blocks,” said Lisa Graff, vice president, Intel Datacenter Marketing Group.

Enterprise-scale:  Dell Active Infrastructure

Dell also announced its next wave of converged infrastructure offerings – Active Infrastructure 1.1 – to help organizations accelerate the delivery of business applications and IT services, improve data center efficiency and strengthen IT service quality.  The Active Infrastructure portfolio includes:

  • New validated workloads:  Dell is introducing a fast, accurate way for customers to deploy common workloads, including key enterprise applications, virtual desktop and private cloud workloads. By leveraging out-of-the-box and custom workload templates as well as validated reference architectures, administrators can reduce the time and steps to provision new workloads by approximately 99 percent[1].
  • Broader Portfolio of Pre-Integrated Systems:  Dell is expanding its converged infrastructure platforms and reference architectures to include the Dell Active System 50, Dell Active System 200, Dell Active System 800 and Dell Active System 1000. These pre-integrated systems come in multiple sizes depending on customer needs and application requirements, and enable up to six times faster implementation of new virtual infrastructure.    
  • Enhancements to unified management platform: Dell is announcing Active System Manager 7.1, the management layer for Active System that integrates IP from recently acquired Gale Technologies to automate workload and infrastructure deployment through a single console.  Enabling customers to go from eight tools to one, Active System Manager 7.1 features deep virtual integration, including support for the Microsoft Hyper-V and VMware vSphere platforms, stateless computing for workload scaling and migrations, rapid infrastructure on-boarding for discovering assets, and a broad compatibility matrix that includes support for Dell and heterogeneous environments.  

Additional Quotes:

“Emerson Process Management customers are increasingly demanding virtualization technology because it makes it easier and more efficient for them to install, run and expand our process automation systems in their operations, particularly in remote locations,” said David Imming, vice president of product and services marketing for Emerson Process Management, a global manufacturing and technology company whose customers run highly sophisticated and complex process operations. “To date, virtualization technologies have required expensive, time-consuming and complex server technology installations. Emerson’s early tests of the new Dell PowerEdge VRTX show that it significantly reduces the time, costs, footprint and IT expertise needed for our customers to run and expand their process automation systems. This complements Emerson’s vision and our focus on Human Centered Design to help our customers get the greatest value from their technology investments and operate their facilities safer, more reliably and with reduced complexity.”

Footnotes:
[1] Results based on May 2013 testing performed on Dell products by Solutions Performance Analysis lab using identical initial deployment configuration.
[2] Source: IDC, Worldwide Converged Systems 2013-2016 Forecast: Adoption Fueled by Fast Time-to-Market Demands, Doc #237979, Nov 2012.

About Dell
Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit www.dell.com.my