Relationship-Based Pricing

The secret to savvy pricing
Let us help you redefine relationship banking. Your customers want a value-based exchange in which they share information to help you offer compelling products and services at a price that fits. The result is a personalized, multiproduct relationship that includes credit cards, savings accounts, auto loans, mortgages, insurance and investments. The more you learn, the better your offerings, and the greater your customers’ satisfaction.

The secret to savvy pricing is listening — then advising customers in ways that meet their needs. To win the competition for your customer, your organization must truly view customers holistically across products, geographies and business lines. This means tracking, understanding and rewarding the customer's total contribution consistently throughout your organization.

Our partner-based software solution helps you develop product and pricing strategies for a customer-centric landscape. We can help you:

  • Stimulate product innovation
  • Drive sales
  • Reverse revenue leakage

Contact Dell to capture the competitive advantage in your retail or corporate banking market.

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  1. Training

    Training for banking applications

    Promote your customer's understanding and acceptance of your product strategies — let Dell Education Services train your staff to explain your firm's pricing and billing configuration.

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    Product Innovation Beyond Core Banking

    This white paper describes the importance of focusing on innovative products to promote competitive differentiation.

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    Customer Analytics for banks

    Get the tools you need to stay ahead of ever-changing customer preferences.