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Reducing Your Footprint

Whether to mitigate risk, create new opportunities, reduce operating costs or improve their brand, companies are looking to reduce their environmental footprint. Increasingly, our customers are realizing that technology can be a major driver of this transformation.

However, having technology with a limited footprint is just the first step. We help our customers deploy green technology that addresses their needs while also meeting their sustainability goals and minimizing operational expenses.

Energy Efficiency Drives Innovation


Energy-efficient technology reduces an organization’s environmental impact, but it also benefits the bottom line. Energy-efficient solutions reduce operational costs, are better prepared for expansion and are better able to handle business shifts.

Helping our clients to use resources more intelligently is our goal. By doing so, they’ll be better positioned to:
  • Grow without worrying about data capacity limits
  • Spend less time and money on day-to-day IT nuisances
  • Improve business continuity
  • Address government and stakeholder calls for energy-efficiency improvements
  • Operate flexibly and at the speed of business
We offer several products and services that combine to create an environmentally-friendly and efficient IT system:

Blade ServersAn enclosure of our new generation of blade servers is like a streamlined data center, with a much smaller footprint. Our customers gain space and processing power, free up their IT team and reduce their power costs by up to 20 percent compared to identically configured competitive offerings.
VirtualizationVirtualization decouples software and services from hardware and reduces power use, conserves space and resources, provides greater system flexibility and provides a greater return on investment. Gartner anticipated that more than 50 percent of server workloads would be related to virtualization by the end of 2012. Virtualization also has increased security and better complies with internal and external privacy policies.
Advanced Infrastructure Management (AIM)The AIM architecture “future proofs” data centers by providing maximum flexibility, including the ability to rapidly redeploy resources, the support of a variety of different devices and enabling strategic rollouts as needed. This means fewer servers, lower costs, minimized downtime and quicker response time.

Data Center Efficiency Lowers Costs, Environmental Impact 
Data centers are the humming engines that power today's globalized, tech-centric economy — though that comes with a cost, monetarily and to the environment. Looking ahead, digital content will only increase — doubling every 18 months, according to market research firm IDC — and power consumption will continue to be a hot-button issue as nonrenewable energy resources dwindle and electricity costs rise.
Use Data Center
Dell can help by:
  • Maximizing what you have — The prospect of building a new data center is costly — both for the enterprise and for the environment. Thankfully, huge opportunities exist to squeeze more work out of your current infrastructure. In particular, capacity utilization and power and cooling are areas that can be significantly improved through high-performance hardware, power management tools, smart data center design, and containment and power delivery strategies. At Dell, we know this from firsthand experience because we've done it ourselves, doubling our computing capacity in 2009 and avoiding having to build a new data center.
  • Deploy the Efficient Data Center — Our Efficient Data Center can help you free up some 50 percent of an IT budget while also lowering the Center’s carbon footprint. Built on virtualization, automation and consolidation, this strategy yields open, robust and cost-effective solutions that help you optimize your current center, virtualize in a time frame that makes sense for your business and leverage cloud technologies where appropriate.
  • Simplify with Intelligent Infrastructure and Systems Management — A new generation of smart server, storage and networking products are designed to use power more efficiently, automate frequent tasks, rapidly respond to change requests, and help you both anticipate and address potential trouble spots. For example, our ultradense PowerEdge C servers are specially designed for cloud/cluster application environments and our high-density PowerEdge M-Series blade servers offer ease of management along with high capacity, a small footprint and lower power consumption.


Fresh Air Cooling

The next step — fresh air cooling

As digital content continues to expand, companies need real solutions to ensure growing data demands do not jeopardize business continuity, tie up budgets, hamstring innovation and increase pollution. An energy-efficient data center can help — and so can smart choices when it comes to technology in the data center.

In a move to help companies use fresh air to cool their data centers, Dell is warranting some of our servers, networking and storage products to operate at high temperatures. Our fresh-air cooling solutions are capable of running at 104 degrees Fahrenheit for up to 900 hours per year and 113 degrees Fahrenheit for 90 hours per year.

This is the highest temperature warranty in the industry today. By comparison, the standard server warranty is 95 degrees Fahrenheit. Therefore, data centers located in warm or high-humidity places rely heavily on chillers to keep their equipment operating at safe temperatures.

Customers using fresh air-enabled solutions can avoid the estimated $3 million in capital expenditures (and up to $275,000 in annual operating expenses) per megawatt of installed IT by not having to install and use air-conditioning chillers.

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