Dell Partners with “The Intern Queen” and Best-Selling Author Lauren Berger to Get Students, Parents and Educators Ready for Back-to-School
Parents and students choose performance as the most important feature for their laptop, tablet or 2-in-1, although they disagree on who is the technology decision-maker, according to a survey by career, internship expert and best-selling author Lauren Berger, "The Intern Queen," in partnership with Dell.
The annual survey of more than 600 students and nearly 100 parents reveals insights into their technology purchasing habits, device preferences, usage models, career planning and emerging technology trends. The survey also illustrates a number of top findings that will help students and parents better understand each other as they plan for back-to-school, including:
New Back-to-School Products
With these survey results in mind, "the Intern Queen" and Dell collaborated to recommend the best back-to-school products that both parents and students can agree on, no matter who thinks they have the final say in the product purchase. These products are designed to help students do what they love inside and outside of the classroom, whether that is creating fun videos with friends or working on their latest science experiment. With Dell’s line-up, pre-loaded with Windows 10, students don’t have to sacrifice on mobility, design or battery life to get the performance they crave.
Students and parents alike can protect their back-to-school investments with Dell Premium Support, Dell’s newest service for consumer PCs and tablets that gives customers proactive automated support for both hardware and software³. Available in the United States and Canada, Dell is the first and only company to combine proactive automated support with 24x7 access to expert technicians, onsite service after remote diagnosis⁴ and support for both hardware and software issues.
To learn more about how some of today’s students are using technology to bring their passions to life, visit Dell.com/backtoschool. The 2015 look book features "The New Experts," a group of hand-picked thinkers, doers, creators and makers that are using Dell devices to take learning and sharing to a whole new level. Join the "The New Experts" conversations on Twitter, Instagram and YouTube using #learnitshareit: Jennxpenn (Content Creator), Isabella Rose Taylor (Designer), Taylor Wilson (Physicist), Jack & Jack (Musicians) and Lilly Singh (Comedian).
"Today, teens are using technology, both inside and outside of the classroom, to become experts and redefine themselves," said Marissa Tarleton, executive director, Consumer and Small Business Marketing, Dell. "This year, Dell is offering some of our best products yet, packed with the power of Windows 10, to get students excited about back-to-school and help them to create, learn and share more than they ever thought possible with their laptop or tablet."
Windows 10 Ready
Select Dell devices with the newest Windows 10 operating system are available now through pre-sale. To ensure you get your new Windows 10 device first, purchase now and Dell will start shipping your system on July 28 with free next-business-day shipping. Additional Windows 10 configuration options will be available on Dell.com, as well as from leading retailers such as Best Buy on July 29.
Windows 10 features customer-driven design enhancements including:
Preparing Educators for Back-to-School
Dell recently announced the new Dell Teaching and Learning Academy for educators across the country to ensure classroom technologies live up to the promise of fostering collaborative and creative learning environments for all students. As part of the Academy, educators can access a catalog of virtual professional learning courses, which cover topics from basic introduction to Windows or Chrome operating systems, next-generation assessments, game-based learning to personalized and blended curriculum development.
Dell Inc. listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit www.dell.com.
About Dell World
Join us Oct. 20-22 at Dell World 2015, Dell’s flagship event bringing together technology and business professionals to network, share ideas and help co-create a better future.
1Based on June 2015 Principled Technologies Report sponsored by Dell, "Comparison of 13 Inch Class Notebooks." For more information, see http://www.principledtechnologies.com/Dell/XPS_13_comparison_0715.pdf
²Tested system equipped with 4GB memory, Intel HD 5500 graphics, Intel Core i5 processor, 128GB SSD and FHD display. Based on web-browsing battery run down test conducted by Dell labs in November 2014 with system brightness set to 150-nits (40%) and wireless on. For more information about BrowsingBench, visit www.eembc.org. Test results should be used only to compare one product with another and are not a guarantee you will experience the same battery life. Battery life may be significantly less than the test results and varies depending on your product’s configuration, software, usage, operating conditions, power management settings and other factors. Maximum battery life will decrease with time and use.
³SupportAssist features are not available on Windows RT, Android or Chrome based products.
⁴Onsite Service after Remote Diagnosis is determination by online/phone technician of cause of issue; may involve customer access to inside of system and multiple or extended sessions. If issue is covered by Limited Hardware Warranty and not resolved remotely, technician and/or part will be dispatched, usually in 1 or 2 business days following completion of Remote Diagnosis. Onsite Service is provided by Dell Marketing L.P. Availability varies. Other conditions apply. For complete details about Onsite Service, see dell.com/servicecontracts. Onsite service is not available on Chromebook or Venue tablets, except the Venue 11 Pro.