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Winning Worldwide and on the Web

The company takes sales online in 1996, setting the bar for ecommerce worldwide. The world keeps getting smaller as Dell rapidly expands its global operations.

19961996
  • Dell.com launches, generating $1 million in sales per day just six months after the site went live.
  • The first Asia-Pacific Customer Center is opened in Penang, Malaysia.
  • We launch Premier Pages for our corporate customers, establishing customized extranet sites on Dell.com for purchase and support.

19971997
  • We open our second manufacturing center in Texas and achieve the lowest inventory levels in the industry at 15 days.
  • Dell launches its Dell Precision™ line of workstations to target high-end, high-performance graphics application users.
  • Our 10-millionth PC is shipped.

 
19981998
  • We open a new integrated sales, manufacturing and support center in Xiamen, China and announce manufacturing sites in Ireland, Brazil and the United States.
  • We round out our data center offerings with the PowerVault™ series — a robust line of storage products, including a fibre channel-based storage subsystem.

 
19991999
  • By the end of the year, Dell is ranked No. 1 in PCs in the U.S., No. 1 worldwide in PCs for large and medium businesses and No. 1 in worldwide workstation shipments.
  • We open manufacturing operations in Eldorado do Sul, Brazil, to better serve  our customers in Latin America.
  • We take technical support online with eSupport, an online tool that facilitates and delivers technical support via the internet.

Our Story: Tracing Dell’s Solutions Heritage with Precision

Jeff Clarke and Michael Dell discuss Dell's Precision workstation heritage