The Dell Community Forum has more than 1.1 million registered users. Direct2Dell is averaging over 3 million page views per month, and it helped pave the way for our first language expansion, Direct2Dell Chinese. IdeaStorm has amassed almost 300,000 unique visitors have who have submitted close to 4,000 ideas since the mid-February launch. We’ve recently expanded our Ratings & Reviews program from peripherals to some desktop systems like the XPS 710 and the 710 H2C.

Many of you out there are already familiar with these tools, and we thank you for using them. However, though we’re excited to see increasing numbers of our customers spending more time at these places, we know we’re reaching only a part of our existing customer base.

One way to improve that is to make it easy for our customers to see all the feedback mechanisms we offer in one place. That’s why we created a new page called www.dell.com/conversations. Rather than being a destination page, it’s meant simply to provide you a quick snapshot of the different feedback tools we offer. Hopefully, it will make it easier for more customers to find the tools that work best for them.

The goal behind our digital media strategy has always been to provide several different ways for customers to communicate with Dell. As these tools evolve, many of you choose more than one outlet to share feedback, and that’s fine with us. Your feedback helps us improve the products and services we offer to all of you, and that’s why we are committed making it easier for you to share that feedback moving forward.

We will continue to work on finding new digital media tools, and to refine the ones we already offer. Most of all, we look forward to more conversations.

About the Author: Lionel Menchaca