Bizzuka: Niche Marketing Helps Your Dollars Go Further

In the fourth part of Bizzuka’s 9 Ways to Maximize Your Marketing Dollars in the Recession, the focus is not how many eyes see what your company is saying, but –more importantly– getting the right eyes to see it. Watch the video to get some great background and advice on niche marketing from Paul ChaneyBizzuka, Connie ReeceEvery Dot Connects, David AlstonRadian6 and Todd DefrenShift Communications.

About the Author: Kara Krautter