Dell Launches Cloud Channel Partner Program – Join Us

Today, Dell formally launched a cloud channel program in the United States and Canada to allow our partners to take part in our fast growing vCloud offering (See Wired's Cloudline blog post for a bit more context).  Dell partners in the PartnerDirect program are now able to resell our cloud product as part of their solution portfolio or refer cloud customers to Dell.

What is Dell offering channel partners? 

Dell Cloud with VMware vCloudDatacenter Service provides access to vCPUs, memory, storage networks, IP addresses, firewalls, catalog capabilities and additional services. Pooling of servers, networks and storage increases efficiency and agility for your enterprise customers in running their virtualized applications in the cloud.

This offer provides your customers with automation, multi-layer security and on-demand availability in order to manage capacity during peaks. In addition, this offer facilitates a customer’s broader corporate growth strategy that might include greater agility in quickly scaling for new LOBs, migrating legacy apps to public cloud to alleviate a crowded datacenter or consolidating and providing resources for regions or branch offices.

Why would your customers be interested in it?

 Public cloud has low barriers to entry for quick access to infrastructure as a service.

  • As a VMware virtualization customer, moving to the Dell Cloud with VMware vCloudDatacenter Service is a logical next step to take advantage of on-demand compute capacity.
  • For customers who have fully adopted VMware, there is the ability to burst from private to public.
  • Existing VMware-based customers can move to the cloud on their own time. With products such as vCloudConnector, they can move a single workload or their entire datacenter to the public cloud.
  • The service works with what VMware customers have today. The Dell Cloud with VMware vCloudDatacenter Service allows them to take existing VMware-virtualized VMs and run them on a fully compatible external cloud infrastructure without application re-writes.

For companies interested in this program and currently in the Dell PartnerDirect program, please contact the Dell cloud channel team at

Stay tuned for more details on our European channel launch as well as Asia and Latin America. This announcement is our first step in rolling out a global cloud channel program.

About the Author: Stephen Spector