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    Dell ICD DaaS Marketscape 2025 Visual abstsract futuristic data web and clouds

    As-a-Service

    Dell named a Leader in the 2025 IDC DaaS MarketScape

    Discover why Dell was named a Leader in the IDC MarketScape for DaaS 2025 and how Dell APEX simplifies device management.

    By Doug Schmitt
    Topics in this article:As-a-Service

    tl;dr: Dell has been named a Leader in the IDC MarketScape for Device as a Service (DaaS). We believe this recognition highlights how our Dell APEX PC as a Service (PCaaS) empowers organizations by simplifying IT management from start to finish. Through a predictable monthly subscription, APEX PCaaS helps control costs, frees up IT resources, and improves the employee experience with the latest technology, driving business growth and progress.


    Dell was recently named a Leader in the IDC MarketScape: Worldwide DaaS 2025 Vendor Assessment. We believe this recognition from the IDC MarketScape is both an honor and a responsibility, underscoring Dell’s focus on simplifying IT, improving productivity and employee experience, and driving meaningful outcomes for our customers.

    The challenges businesses face today are multifaceted. As IDC MarketScape notes, “Managing a modern fleet of devices can be not only complex, but costly.” But it’s not just about managing complexity, it’s about creating opportunities. Technology has evolved from being a mere tool to becoming a pivotal force in shaping employee satisfaction, boosting productivity, and enhancing talent retention. As leaders, we must look beyond the immediate challenges and focus on enabling growth, adaptability, and long-term success. That’s the vision we bring to our customers every day.

    Empowering organizations with Dell APEX PC as a Service

    At the heart of our DaaS leadership is Dell APEX PC as a Service (PCaaS)*. APEX PCaaS enables access to the latest Dell devices, services, and software without the burden of day-to-day logistics or large upfront costs, while its scalability ensures businesses remain agile as they evolve.

    The IDC MarketScape notes, “DaaS vendors can help IT offload anything from factory imaging to break/fix and management all the way to its end of life with data sanitization and disposal. This has helped many organizations cut down costs by eliminating drains in fleet management while opening up resources for IT to finally get to other projects.” By delivering regular device refreshes, minimizing downtime with proactive management, and providing the right tools for every user, APEX PCaaS enhances employee satisfaction, productivity, and talent retention.

    Additionally, its financial flexibility and predictable costs give businesses transparency and control over device spending, freeing up budget and focus for strategic growth. As IDC MarketScape notes, “consider Dell Technologies when your organization values predictable costs, regular technology refresh cycles, and reliable support in managing your employee devices.”

    Dell IDC DaaS Marketscape 2025

    A unified IT ecosystem from one trusted partner

    What sets Dell apart in addition to our APEX PCaaS solution, is our broad IT ecosystem. Beyond devices, our APEX portfolio delivers servers, storage, and cloud platforms as-a-service, enabling organizations to build an integrated and unified IT infrastructure. As the IDC MarketScape notes, “Dell’s broad IT ecosystem is a major advantage. The APEX portfolio now spans PCs, servers, storage, and cloud platforms, enabling a unified as-a-service experience across the infrastructure stack.”

    This approach transforms how businesses of all sizes manage their IT environments. APEX PCaaS streamlines vendor relationships and aligns end-user computing with broader infrastructure strategies. Whether supporting on-prem solutions, multi-cloud environments, or hybrid workforces, Dell’s extensive reach and support network empowers companies to adapt with confidence and clarity.

    The value behind this recognition

    We believe being named a Leader in the IDC MarketScape highlights how APEX PCaaS and our broader portfolio deliver real-world impact for customers—helping reduce complexity, control costs, and elevate the employee experience. For companies considering investing in new technology, Dell serves as a trusted partner every step of the way.

    Furthermore, we see this recognition from IDC MarketScape as validation for our strategy of putting APEX PCaaS at the core of our device management solutions, ensuring that customers not only have access to the advanced technology they need, but also enjoy a simpler, more cost-effective IT experience.

    Learn more about Dell APEX PC as a Service and read the IDC MarketScape Worldwide DaaS 2025 Vendor Assessment excerpt.


    DISCLAIMER

    IDC MarketScape: Worldwide DaaS 2025 Vendor Assessment, Doc #US53783925e, September 2025.

    IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and service in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the icons.

    *Payment solutions provided and serviced by Dell Financial Services L.L.C. or its affiliate or designee (“DFS”) for qualified customers. Offers may not be available or may vary in certain countries. Where available offers may be changed without notice and are subject to product availability, applicable law, credit approval, documentation provided by and acceptable to DFS and may be subject to minimum transaction size. Offers not available for personal, family or household use. Dell Technologies and the Dell Technologies logo are trademarks of Dell Inc. Restrictions and additional requirements may apply to transactions with governmental or public entities. Dell APEX PCaaS: At the end of the contract, the customer may renew the contract or return the equipment to DFS


    Doug Schmitt

    About the Author: Doug Schmitt

    Doug Schmitt is Dell’s Chief Information Officer and President of Dell Technologies Services. As CIO, he leads the company’s technology investments, driving enterprise-wide digital transformation, AI adoption and enablement, and IT modernization efforts to enhance security, agility, and operational efficiency. As President of Dell Technologies Services, he has full financial responsibility for the organization delivering consulting, deployment, managed services, support, and asset recovery solutions across Dell’s product portfolio. A transformative, results-oriented executive, Doug has more than 30 years of experience growing global businesses. Since joining Dell in 1997, he has held leadership roles across finance, operations, services, and IT, helping scale Dell’s services offerings and optimize its financial and operational performance. Before Dell, he held senior finance roles at Sequent Computer Systems and worked in the banking sector. Doug earned his Master’s in Business Administration from University of Portland and his bachelor’s degrees in both Finance and Accounting. He currently lives in Texas with his wife, Amber, and enjoys traveling, hiking, fishing, and spending time with family and friends.