Company Updates

We Gave ‘Em Something to Talk About at Dell World 2014

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Dell World 2014 took place more than a month ago, so it’s really great to see several of the more than 6,000 attendees are still talking about it!

Last week one of our PartnerDirect Premier partners, Interworks, posted key takeaways from Dell World on their blog:

“The most interesting and relevant session we went was put on by the CIO for Metropolitan Nashville Public Schools in Tennessee. As one of the largest school districts in Tennessee, their IT needs were extensive. They spent $7 million on wireless infrastructure alone. One of their unique challenges was scaling IT resources affordably. They did a great job of illustrating how even a $50 change could equal a huge spike in cost when scaled across 10,000 users. It was great to see how a school district went about implementing Dell solutions creatively as we have many clients in education.”

And yesterday, SiliconAngle posted an interview they conducted at Dell World with Ashley Gorakhpurwalla, vice president and general manager of Dell Server Solutions. He discussed with theCUBE how we are looking at the market and where their portfolio fits.

“They want to compete in the marketplace while still offering choice to the consumer, which is vitally important in hyperscale situations, where customers absolutely know what they want. With the marketplace evolving and shifting so rapidly, Dell wants to be in a position to tailor their offerings to customers more efficiently,” they noted.

All together, we saw almost 900 unique stories published around the globe following Dell World 2014. ZDNet’s Ken Hess discussed how our innovation, products and acquisition activity has “introduced (him) to a whole new Dell” and Stuart Crawford of MSP Advisor said:

“Dell is working to make better technology and better ways of using that technology to not only make your job easier, but to help you grow your business.” 

And that’s really what we love to hear – that our driving desire to make it easier for our customers do more of what ever it is they want to do is coming through. Interworks said we “really are listening to [our] client base and are taking action in the right direction.”

That statement, to me, means the event was a success.

Did you attend Dell World 2014? Looking back a month later, what still stands out from it in your mind?

About the Author: Laura Pevehouse

Laura Pevehouse was profiled as one of five “social media mavens” in the March 2009 issue of Austin Woman Magazine and named an AdWeek’s TweetFreak Five to Follow. She has been part of the Dell organization for more than 15 years in various corporate communications, employee communications, public relations, community affairs, marketing, branding, social media and online communication roles. From 2014-2018, Laura was Chief Blogger/Editor-in-Chief for Direct2DellEMC and Direct2Dell, Dell’s official corporate blog that she help launch in 2007. She is now a member of the Dell Technologies Chairman Communications team. Earlier in her Dell career she focused on Global Commercial Channels and US Small and Medium Business public relations as part of the Global Communications team. Prior to that, she was responsible for global strategy in social media and community management, as well as marcom landing pages, as a member of Dell’s Global SMB Marketing, Brand and Creative team. When she was part of Dell’s Global Online group, Laura provided internal consulting that integrated online and social media opportunities with a focus on Corporate Communications and Investor Relations. She managed the home page of Dell.com, one of the top 500 global web sites in Alexa traffic rank, and first brought web feeds and podcasts to the ecommerce site. In her spare time she led Dell into the metaverse with the creation of Dell Island in the virtual world Second Life. Laura has earned the designation of Accredited Business Communicator from the International Association of Business Communicators, and received her Bachelor of Arts in Journalism from Louisiana State University. Before joining Dell Financial Services in 2000, she worked at the Texas Workforce Commission and PepsiCo Food Systems Worldwide.