Barkley
CUSTOMER STORIES Driving brand innovation from the data center enables creative idea company to claim the future

Customer - Barkley
Industry - Media & Entertainment
Location - United States
Vision
Barkley, a creative agency that has served leading brands for over 50 years, aims to help client brands be the best they can be. Barkley realized that it was time to rebuild its aging data center to better serve clients, empower team members and operate efficiently and sustainably.
Solution
Barkley rebuilt its data center by deploying a new infrastructure from Dell Technologies. Dell PowerScale scale-out storage replaced disparate legacy storage with a unified, centrally managed and highly secure solution. Dell VxRail hyperconverged infrastructure enables real-time video editing by creative team members anywhere.
Impact
With secure, easy access to videos and other content assets, Barkley enabled real-time video processing from the data center, empowering a hybrid workforce to deliver high-quality client services more efficiently. The new infrastructure scales across all Barkley locations and greatly accelerated data and system recovery.
“Dell Technologies enabled us to accomplish things that we dreamed about for the future. Their solutions and expertise allow us to meet the demands of the clients and brands that we represent.”
Lambert Tomeldan, Senior Vice President of Technology, Barkley

Barkley accelerates its client services and boosts team productivity by modernizing its technology infrastructure with Dell Technologies solutions.
Business Results
Shrinks RPO and RTO from 30 days to < 5 minutes.
Enables real-time video processing from the data center.
Provides secure, easy access to videos and other in-process content.
Scales to support distributed operations.
How Barkley Leveraged Dell Technologies
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Dell PowerScale
Scale-out, AI-ready file storage platform for storing, protecting, and managing file data anywhere.
Dell VxRail
HCI solution delivers a turnkey experience to drive continuous innovation.
Dell PowerScale Cyber Protection
Advanced data protection with intelligent airgap separation and AI-powered detection capabilities.
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