Take a future-ready approach to sustainability and energy efficiency

Find out how Dell Technologies and Intel can help you modernise and rightsize your infrastructure in the era of GenAI

With the recent hype and excitement around GenAI, it’s sometimes easy to forget that we’re still just at the very earliest stages of the AI revolution. Even so, the energy demands of running AI are already being compared to the needs of a small country. So what does this mean for your business?

GenAI promises huge productivity gains but the high energy intensity of the technology seems like it will make it harder for businesses to meet their sustainability targets and manage energy costs. In fact, modernising your infrastructure with the latest AI-ready solutions can deliver greater energy efficiency, allowing you to rightsize and reduce your physical footprint.

Seizing the opportunities offered by GenAI does not have to mean compromising your priorities.

Meet your goals through data-driven insights

The benefits of AI and GenAI are so huge organisations can’t afford not to adopt the technology. In a recent Dell Technologies survey, 76% of IT leaders said they believe that GenAI in particular will be significant or transformative for their organisations.1

As long as your investment is right-sized to fit your requirements, the accompanying efficiency savings will help you manage the demands of AI adoption. Greater energy efficiency will not only save your organisation money but support your wider sustainability strategy.

Among other advantages, utilising GenAI can power increasingly important carbon footprint monitoring efforts. The growth of renewable energy will continue to accelerate but, as we lower our reliance on fossil fuels and move toward net zero, there is every reason to invest in energy-efficient solutions today.

Accelerate efficiencies in the data centre

Energy efficiency technology has advanced enormously just in the last decade, rendering old hardware a costly burden. What took six servers in 2013 takes just one today. Dell Technologies storage solutions are up to 40% more energy efficient than the previous generation. The AI-optimized Dell PowerEdge server portfolio – now powered by Intel’s latest Intel® Xeon® Scalable processors – has reduced energy intensity by 83% over the last decade.2, 3

Overconsumption is an easy target for savings. Forrester has found that storage environments tend to be overprovisioned by an average of 37%, but modern solutions can remedy this.4 Dell PowerScale and PowerStore storage and PowerProtect data-protection solutions can deliver significant reductions and allow for energy-efficient flash storage.

The as-a-service (aaS) business model is an increasingly popular solution for achieving successful transformation and advancing sustainability and energy efficiency across the enterprise. According to Forrester, that 88% of businesses anticipate sustainability benefits from adopting an aaS model and 65% expect savings of more than 10% by doing so.5

Find your path to future growth

Artificial Intelligence is advancing at an impressive pace, but so too are the innovative solutions designed to run it. The Intel® Gaudi® 3 AI Accelerator, which will power Dell PowerEdge XE9680 servers, represents an exciting advancement and is set to be a huge leap forward in price-performance efficiency and scalability.

By partnering with Dell and Intel on your AI journey, you can take advantage of our broad, growing portfolio of innovative AI solutions. In addition, you can benefit from flexible payment and consumption models designed to help you transition into circular practices, reduce costs and increase operational efficiencies.

Start your journey today

If you want to know more about how to move forward today, we’ve recently put together a new white paper to guide you through advancing energy efficiency and sustainability in the era of GenAI.

Wherever GenAI takes your business, Dell and Intel will be there to help you modernise and grow without compromising your priorities.


1 Dell Technologies, The Dell GenAI pulse survey (October, 2023).

2 Dell Technologies internal analysis (August, 2020).

3 Dell Technologies, Annual ESG reports (Dell.com/ESG).

4 Forrester, ’New Technology: The Projected Total Economic Impact of Dell Technologies APEX Data Storage Services’ (June, 2021).

5 Forrester, ’Sustainability Starts Here: Accelerating Sustainable IT Programs With As-a-Service Models’ (February, 2022).

Sascha Meier

About the Author: Sascha Meier

Sascha Meier, born 1980, works for Dell Technologies since 2007 and is holding the position as Head of EMEA Presales Solutions Architects. In the role as CTO Ambassador, he is in addition responsible to discuss and define technology strategies of key customers and prospects. He has a B.Sc. degree in Electro and Communication Technologies (Dipl. Ing. FH) and is a proud father of a daughter.