Who will be voted best new artist? Who will blow the audience away with a stellar live performance? Who will be best dressed on the Red Carpet? The MTV Europe Music Awards combine all things pop-culture fans love, and Dell is excited to be part of one of the biggest nights in music in Europe.
To celebrate our partnership, Dell is combining the elements that are at the heart of both Dell and MTV's core – music, technology and community – to enable individuals to express themselves and pursue their passions. Budding divas, slick crooners, or simply those who find themselves belting out tunes in the car across the UK, Ireland, Germany, Switzerland and Austria can participate in Dell's cultural initiative, Amplichoir, a tailor-made online community that aims to build the largest online choir. Through Amplichoir, members of the public will be challenged to upload videos of themselves singing "Lollipop", the song featured in Dell's current on-air advertising campaign, "Treats". The singer with the most votes will win VIP tickets to attend this year's awards show in Berlin, where they will be presented with an award on the Red Carpet.
Will you be there live in the thick of the action? Whether by uploading your video on Amplichoir, or by going to selected Dell sites across Europe to win VIP tickets, you might be the envy of all your friends.
Be sure to follow @Amplichoir on Twitter as we attempt to build the biggest online choir ever.