Global Messaging and GTM Lead for Alienware
Based out of Miami, FL USA, with early roots in electrical engineering, mathematics and now product marketing, Eduardo (Eddy) Goyanes is a spokesperson, storyteller and historian for Alienware. With over 15 consecutive years of duty with Alienware he champions a customer-first mindset, has a strong appetite for the latest gamer and consumer insights, and targets consideration and favorability for Alienware above all things.
His current role focuses on developing the narrative, influencing creative, and leading the consolidation of GTM plans for new Alienware laptop and desktop gaming PCs. His favorite part of the Alienware experience is witnessing the awe and joy gamers show upon their first time using the latest Alienware technologies. When he’s not in the office Eddy loves spending time with his family, going on camping adventures, and competitive cycling.